Dan doesn’t foresee a world where product management tools tell you what product changes to ship or not ship. But he sees a ripe opportunity to improve how product builders make decisions that are right for their business.

Complexity isn’t always a bad thing, it just needs to be matched with the context and the needs of the users.

Facebook’s political problems stem directly from its size and drive for growth; they are societal issues, not antitrust ones.

In this bazaar of shopfronts, one company does something interestingly unique: Duolingo. They generate their own content, they define their own platform and they are responsible for their own growth/marketing end-to-end (and they have the cutest mascot ever :]) owning the learner experience end to end. In this post, I'll summarise their S-1, selecting the things I find most interesting and adding some context and commentary to their facts.

Deeper enterprise design moves past the superficial requirements and understands the different needs and workflows of larger organizations. Products that perform great for small teams often become a complete mess when a lot of people try to collaborate in a single account.

Since the rise of product-led growth, more companies than ever before are launching a freemium model. Since the rise of product-led growth, more companies than ever before are launching a freemium model.

Carlota Perez documents technological revolutions, and thinks we’re in the middle of the current one; what, though, if we are nearing its maturation? Is crypto next?

“Lara, I’m a manager, and my team is kind of going in circles. We have a critical project deadline, I’m trying to keep everyone moving forward, but it’s almost like we don’t know who’s in charge of what and it’s slowing us down. One thing to note, we typically try to solve problems as a team. Do you have any tips?”

You’ve probably heard the saying that people don’t like to be sold to, they like to buy things. We can easily imagine what this looks like in a shopping mall. What does it mean in a B2B software context?

OKRs remove the certainty from the way we plan our work. This is a good thing that reflects the modern nature of business. Here's why.

Designing a user flow requires careful management of resources.

Hope and I are 100% aligned on the underlying principles that continuous discovery relies upon. But we often differ on the best way to put those principles into practice. We think this is a good thing. Continuous discovery is only sustainable when teams are intentional about finding the methods that will work best for them. So in the spirit of giving teams more options, here’s my take.

The importance of designing for both instant and delayed gratification to garner higher engagement. Give your users cake now and cake later or risk losing their business. Don’t make them dig for it, give them cake right now, and promise them more cake as they use your product.

The best founders have figured out that owning their narrative gives them meaningful leverage. Founders and companies can increasingly communicate their narrative in a direct and compounding way to investors. And the roadshow is a progressively smaller component of investors’ views on the company. What makes SPACs and Direct Listings notable is not their cost structure, but that they allow companies to much more directly market their IPOs

A product release is an important milestone for any organization. However, building a product (let alone launching) is not easy and requires careful planning and execution. For the launch to go smoothly, product teams should look into the pitfalls we mention, and why they should be avoided, if possible.

Tech has a standard set of aspirational leadership profiles that are part of the growing-a-business dialogue. However, that set is missing a number of common, less aspirational personas. These people may have helped the business through a critical stage, but the business has grown past them - their time has passed. We’ll talk about diagnosing this condition so that you can more effectively take action.

Based on interviews with 50+ folks from product-led businesses (early-to-late stage), we built this framework that helps PLG companies reach new limits. It consists of five stages, which we will touch on in this article.

The pandemic has exposed a fundamental weakness in the system.

The product roadmap can be an incredibly useful planning tool that aligns the stakeholders and development teams and communicates how a product is likely to evolve. Sadly, that’s not the case for all roadmaps. To ensure that your product roadmap is effective, you should make it goal-oriented or outcome-based, shared, and actionable.

In 2013, I co-founded Heap, a product analytics company that I helped grow to over 200 people and $X0,000,000 in ARR before I left in 2020. In 2021, I co-founded Airplane, a developer platform for quickly creating internal tools. Here's what I've observed as being different in SaaS startups this time vs last time.

You may be in the throes of annual planning right now. If so, you likely spent the last nine months heads down. On cue, you were expected to have a grasp on where things are headed. To be strategic. You lost the muscle, and the delta was huge. Instead of waiting nine months next time, try staying grounded with some MONTHLY prompts. Fill these prompts out monthly. Snapshot your responses. And review the history.

Cohort analysis is a highly effective product and marketing analytics tool. Unfortunately, few people know about it, and those who do rarely use it.

What are APIs? Learn how to use & integrate APIs with this introduction guide. Tutorial Included.

Discover API integration best practices for before, during, and after your build. From CRUDs to monitoring, we've got you covered in our blog series.

Curious how app integrations work behind-the-scenes? It's all thanks to APIs — learn how API integrations work and how to build them for your application